Ajish Raju

Control Systems Expert | Audio Visual Industry Insider

Every week, I am highlighting on some of the incredible people who are in the Audio Video Industry. As this blog is mostly about AV insiders, today we are profiling Prashant Govindan .


Here is a brief intro about him.
Prashant Govindan has worked in the Audiovisual industry for over 12 years. He started in 2004 in the ProAudio field. He is currently senior director of Harman Professional for the region of India and Sri Lanka.

Please note that all opinions and views that are expressed below are his own and he is speaking in his personal capacity.

1.Describe your journey in the AV industry? How did it start?

I started with Architectural Audio as the India Country Manager for India in 2004. Architectural Audio was a leading distributor of installed audio and control brands in Asia such as Peavey MediaMatrix, Symetrix, Polycom Installed Audio products, Clockaudio microphones, Quad Industrial loudspeakers and Xantech Control Systems.

I joined Architectural Audio after a career in programming, project management and solution sales working for software firms developing custom software for supply chain, web-ERP, content management and logistics. This change was necessitated by a realization that I was not enjoying my 9 to 5 job fully and I the feeling that I should be exploring opportunities in emerging business areas. Though I had no formal training in audio or video, I was always fascinated by audio engineering and am an electronic and computer networking hobbyist. So, when the opportunity to get involved in professional audio knocked, I jumped right in.

Through the journey I realized that the field of digital signal processing (DSP) applied to professional audio would change the industry’s landscape and coupled with networked audio would revolutionize the way we implemented audio in enterprise projects. My background in computer engineering gave me the understanding of the potential of this new technology and how applications such as sound reinforcement and distance conferencing would rapidly adopt DSP based solutions.

Somewhere along the way, Biamp Systems happened and working with Biamp gave me the insight of how DSP and networked audio would be at the center of installed audio moving forward. At Biamp, my horizons expanded on the business side as well working in the markets in India, Middle East and Africa. I grew business in these regions by about 200% in the five years I was with Biamp Systems and was instrumental in iconic projects such as the King Abdullah University of Science and Technology (KAUST) in Jeddah, The Princess Noura University in Riyadh and Sidra Hospital complex in Qatar in addition to several large hospitality and corporate projects in India and the Middle East. In India I was closely involved and implementation of the audio processing in the National Knowledge Network classrooms in IITs and NITs across the country.

An opportunity to lead sales for the world’s largest audio manufacturer led me to accept the role of Sales Director at Harman Professional in India. I have led Harman Professional in India from what was essentially a distributor-led operation to a direct sales model and successfully grew the business three-fold in the time I have been here. My current role of Sr. Director of operations at Harman for India and Sri Lanka is essentially a leadership role with Engineering, R&D, Sales & Marketing, Finance, Supply Chain, Applications and Service reporting into me. From being a sales professional for about 8 years to running all aspects of the business, I now have a complete view of the business that now encompasses all functions, a wide range of products and solutions covering audio, video and lighting and a managing a vast geography that covers India, Sri Lanka and Maldives. I could not have asked for a more fulfilling and satisfying career.

Reflecting back, I think I have been very lucky and have had the good wishes and support of my family, peers, customers and channel partners – many of whom are now close friends. I am grateful to the community for giving me the trust and the opportunities to serve them.

Please drop your questions in the comments below and i will make sure that he sees them.

To read the rest of the interview, please click here

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Next week we will be featuring another AV Insider so please stay tuned.